The Urban Ladder Scholarship Essay Contest
We are a design-led furniture & home decor brand in India. As a young organization with faith in fresh thinking and innovation, we’re interested in fostering young talent. As a step in this direction, we hold the Urban Ladder Scholarship Essay Contest twice a year. This bi-annual scholarship is awarded every semester to a talented student currently enrolled in an undergraduate/graduate course. To apply for this scholarship, submit an essay on the below subject:
Should marketing change its narrative in an era of information overload and a heightened sense of sustainability? Can honest communication work to a brand’s favour? Why and how should a brand take a revised stand in this changing scenario?
Your essay will be graded based on your understanding of marketing, including (but not restricted to) - brands that are differentiating themselves, trends in consumption of storytelling and data, and the future landscape of marketing.
A $2,000 scholarship will be awarded to one applicant every semester. The deadline to apply is Dec 20, 2017. The winning submission will be announced on Jan 7, 2018, and the winner will be notified by email. The winner has until Jan 20, 2018, to claim the scholarship. The scholarship will be awarded by cheque on or before Feb 5, 2018.
- Your essay must be between 750-1000 words in length.
- You must provide a valid university email ID with your application.
- Your essay must be submitted using the form at the bottom of this page.